A graphically captivating and ironic t-shirt, able to transpose the spirit of Callipo, among the national leaders of the fish market, into an absolutely trendy garment. These are the main motivations for which 'The Lord of the Sea' graphics project was awarded as the winner of the 'A t-shirt for Callipo' contest, conceived by Callipo Group, one of the largest companies in the Italian fishing industry, renowned for quality and history. 'The Lord of the sea' stands out for its accurate graphics, rich in details, and for a grunge mood where Neptune strips of his typical impassivity to become a surfer and dominate the waves in the company of another undisputed king of the seas: tuna. The company's excellence is impersonated in a new key, closer to the young through an illustration, far from the mass fishing and the environment of the company's own symbols, but close in celebrating it in a new way for the designed target.
